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Ultimate B2B Paid Media Strategy: Lessons from $100M+ Ad Spend

Sam Dunning

December 16, 2024

Table of Contents

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EPISODE  #415

► The complete B2B Paid Media strategy guide!


►  Silvio Perez (Founder @ AdConversion) joins Sam on Breaking B2B to share:


👉 What makes a solid b2b paid media strategy

👉 Top b2b paid media mistakes

👉 Prioritising paid media channels

👉 Running experiments

👉 Choosing which channels/platforms to start

👉 How to measure success and scale


EPISODE  #415

► The complete B2B Paid Media strategy guide!


►  Silvio Perez (Founder @ AdConversion) joins Sam on Breaking B2B to share:


👉 What makes a solid b2b paid media strategy

👉 Top b2b paid media mistakes

👉 Prioritising paid media channels

👉 Running experiments

👉 Choosing which channels/platforms to start

👉 How to measure success and scale


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