B2B SaaS SEO Agency to Scale Qualified Leads and Revenue. 

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B2B SaaS SEO from BB2B

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The B2B SaaS SEO Agency that packs a big punch!

We don’t work in the same way as most B2B SaaS SEO agencies and that’s something we are very proud of. We take the road less travelled to areas yet to be exploited. Organic SEO is the key that can unlock sustainable growth for B2B SaaS companies, and we have the data to prove it. Partner with us to secure your place right at the top of the search engine results!

Legendary Link Building:

Many B2B SaaS agencies offer link building in their SEO campaigns, but not many put the work into them that we do. We’re only interested in high authority links that align with your offering, with the goal of cementing your brand as the go-to leader in your niche. 

Breaking B2B's link building team is ready and raring to get stuck right in to your campaign to work on:

• Link Profile Auditing
• Link Prospecting
• Link Acquisition

We are very good at personalised outreach (if we do say so ourselves!), and we’ll help secure high value guest posts, content collaborations, and other opportunities. 

We are super hot on frictionless communication and transparency, so if you choose to work with Breaking B2B, you can be sure of regular progress updates and performance reviews that get straight to the point and never waste your time with vanity box-ticking exercises. 

Speak to us right now, and we’ll put together a highly customised link building plan that swaps empty promises and jargon for data-based strategies and real talk.

Technical SEO: Unlock the true potential of your site

Breaking B2B has a highly skilled team of technical SEO experts eager to get to work on the unseen aspects of your website. There’s no magic bullet for SaaS SEO, and anyone who tells you otherwise is lying. Instead, it requires a raft of carefully strategised activities that synchronously lead to increased visibility, higher rankings, and increased organic traffic. Here’s how we’ll help you:

Technical SEO Audit: The first exercise of technical SEO for a dedicated B2B SaaS SEO agency is an audit. Your audit will highlight specific issues that are impacting the potential of your site and will incorporate analysis of key components, including overall structure, backend coding, links, content quality, and page load times. 

HTML Tags & Image Optimisation: Our SaaS SEO team will assess your site’s title tags, meta descriptions, and header tags to make sure they are fully optimised, containing the relevant targeted keywords. Analysis and optimisation of images on your site will speed up load times and increase the quality of the user experience.

Performance Stress-Testing: A site that’s slow to load is a site that’s on a sure path to losing traffic, and Google now incorporates load speed when determining webpage rankings, so you’ll pay twice for slowness. Breaking B2B will help you get back up to speed using innovative technical SEO techniques that boost overall performance. Don’t get left behind, choose a leading B2B SaaS SEO agency to get your site back up to speed with Breaking B2B!

Trust us, Content Marketing works 

We’re in B2B just like you, and let us be the first to confirm 100% that content marketing is a highly effective method of attracting and engaging with your target audience whilst boosting your brand’s visibility, product offering, and status. What is content marketing? Well, the essence of content marketing is incredibly simple: create valued content and attract valuable prospects!

Getting Your Keyword Research Right

Keywords are at the heart of every SEO campaign, but not all words are equal. The more niche your target customer is, the more work is involved on the frontend in acquiring them. SaaS B2B is highly niche, which means serious time and effort put into researching the target words, phrases, and questions being asked by your ideal customer profile.

We’ll get to work devising a custom keyword strategy that is laser-focused on acquiring the best keywords, seamlessly integrating them into your content. Anyone can find a bunch of keywords that loosely connect to your offering and then stuff them in to your content. We are not just anyone, we are Breaking B2B, and we treat keyword research with the respect it demands.

Optimising B2B SaaS Website content

Don’t make the mistake of neglecting content optimisation, as poorly written, uninformative, and derivative content can actually do more harm to your site’s visibility than none at all. Keep in mind that any and all content on your site needs to be valuable on some level to a prospective client. 

Far too many SaaS B2B businesses bang on about their history, their founders, and their visions for the future, etc. Be honest, who actually cares about that stuff? Only those behind the business in question! Google certainly doesn’t care, it wants to see companies offer content that provides genuine value and will subsequently rank a site according to what it offers its visitors. 

For SaaS B2B, trust and authority are absolutely critical. Earn trust by providing good content, and you’ll have a loyal customer base who are quick to add you to their favourites' bar. 

Breaking B2B has a team of professional copywriters, illustrators, and video editors who can help you craft high value content that represents your brand and that speaks directly to your ideal target customer. We research and address their pain points, and we showcase your products as the solution to their problems. 

You can find tonnes of super practical B2B SaaS SEO content creation tips and tricks in Sam’s 'Ultimate B2B SaaS SEO Guide.'

How We Helped:

• In-depth keyword research
• Technical audit
• Full content roadmap
• Content production
• Ranking competitor/alternative pages
• Off page citations and link building
  

Choose specialised SaaS B2B SEO for your SaaS Biz

If you’re looking to dominate your SaaS niche, then you need to get serious with your SEO. Our B2B SaaS SEO packages are targeted at SaaS customers who are ready to consider your products and services. 

Breaking B2B’s custom strategies are designed from the ground up to deliver explosive results based on real-world experience of B2B SaaS, not outdated cookie-cutter formulas lifted from generic (and unproven) SEO campaigns. 

Embrace the specialist nature of SaaS with B2B SaaS SEO that targets long-tail keywords that are highly relevant to your specific solution and the pain points it can address. Long-tail keywords are much more effective at pinpointing precise stages in the buying process, granting B2B SaaS the ability to filter out unqualified leads. We’re acutely aware of how precious your time is and that you haven’t got the resources to chase prospects who never had any prospect of making a purchase!

Forget cheap marketing tricks—we offer SaaS SEO based on real-world expertise and robust datasets.

What BB2B's On-Boarding Process looks like

1. Jump-on

We would like to get to know you. We’re highly personable here at Breaking B2B, so with us you can expect down-to-earth conversation that cuts right to the chase. You invest in us for advice, support, and results, not BS and techno-waffle! 

We’ll spend however long it takes to find out your ambitions, constraints, and friction points. All of our B2B SaaS SEO packages are fully custom-built, which means we can design a cost-effective campaign that targets the biggest wins for your buck!

We’ll also need to know all we can about your products and services so that we can launch into the research phase, closely studying client demographics and associated sectors. We strongly believe that only a B2B SaaS SEO agency that’s prepared to spend the time necessary to fully understand their client, their offering, and their target customers’ can every hope to effectively align the three together. 

Google Ads is a topic we will cover. We’ll be keen to hear if you’ve had any previous success with paid ads. Our focus is always on generating organic (non-paid) traffic, but we don’t deny that paid ads do potentially have a place as part of a holistic package of SEO activities. 

We’ll also want to hear about your main competitors and where you believe you have distinct advantages and potential weaknesses, which will help us inform our strategy going forward.

2. Planning your killer SEO strategy

Our leading SaaS B2B SEO strategist will begin to build out a bespoke plan for you that identifies the search terms and queries your potential clients are using right now. We’ll focus on potential customers that are in the right place in the pipeline—that’s those who are ready to talk seriously about solving their problem(s) with an external solution.

We’ll conduct extensive keyword research, searching for enquiries that are problem-focused, as well as jobs-to-be-done and common requests that your

sales team are met with. Our method is different in that we don’t prioritise the high search volume keywords (that’s those that are hotly contested by countless competitors). Yes, we’ll certainly look at them, but we’re more interested in low search volume niches and specific keywords that are used by your ideal target customer, as these have greater potential to net higher-intent leads. Clients using these words know exactly what they are looking for and are therefore much closer to making a purchase.

There’s an added bonus in going after these ultra-specific keywords and enquiries; your competition has neglected them because they failed to put the hard work in, so that means you can swoop in and dominate the space! 

If you choose an SEO package with Breaking B2B, you can be assured that we constantly adapt and evolve our tactics and techniques. Customers shift, markets adapt, and the search engine algorithms relentlessly change. We dynamically respond to these changes and make realtime adjustments in response to our frequent SEO audits. 

We pride ourselves on thinking differently and offering a unique approach to digital marketing, but you can be reassured that data lies at the heart of our decision-making.

3. Content analysis, planning, plus Technical SEO Tweaks

Once we know who you are, what your product is, who your product is aimed at, and the keywords your target customers use we can then examine your current content to establish how much work there is to do to get your SEO where it needs to be. We have a team of professional content writers who can help you build out new pages for your site that connect with your target audience and clearly and concisely demonstrate your offering.

4. Spotting the exploits & nailing the quick wins!

We’ll look at your top-ranking pages and work out how we can push them even higher up the SERPs. High-quality offsite content can be utilised to boost authority, and a robust backlink strategy that focusses on natural, high-quality linking with highly relevant partners has real potential to yield great results for your site. Technical SEO tweaks are made at this stage to get your site loading quickly, with correct URL structuring, plus correct tagging and redirects, etc.

5. Expect plenty of Comms - The good kind!

We’ll be in touch with you frequently to make sure you’re happy with the progress and to get feedback on the work that we’re doing. Metrics we never take our eye off include organic rankings, traffic, click-through rates, conversions, and site performance data. We’re really open with our clients, and we’ll go through your audits with a fine-tooth comb so you can really see what’s going on behind the scenes with your campaign.